For funded B2B SaaS teams

Is your agency spend earning its keep?

Add up what you pay agencies and retainers, then tick what you could prove today. You'll get a keep, fix or cut verdict in about 2 minutes.

Your numbers

Total monthly agency and retainer spend$Months you've been paying thisPipeline this work created in the last 90 daysCount only what you could defend to your finance lead. If you can't say, leave it blank.$Pipeline you expect for every $1 of spendThis starts at $3, which is an assumption and not a benchmark. Change it to your own target.$

What you could prove today

I can say what each agency or retainer has moved.Their reports lead with pipeline, sales cycle or demo volume, not awareness.One person on my side owns the brief and signs off the work.The scope matches this quarter's priorities.The senior people who sold the work are still working on it.We'd keep the ad accounts, files and data if we left.